By David Jordan Jr
With the changing of the seasons, it’s only appropriate that the Wave GOD (Chris Douglas-Roberts) blesses the world with the releases of his much anticipated fashion collection, DCTG Sportswear.
“Don’t Cheat The Grind” is not only something you wear; it’s a way of life, a way of living and maximizing one’s self to the highest level. Sportswear that is composed of not only fabric, but experiences has enabled CDR to connect with the world on a unique level. The life he has lived has cultivated his perspective, which is clearly visible in the pieces in the collection. Simplicity and heart are what stand out when it comes to connecting with people. Style is something that you create and with each unique piece from the DCTG collection, one is able to create their own dynamic style. DCTG Sportswear is unique in the fact that it enables us all to be apart of the something bigger than a label. We are all grinding through life for a purpose. Some people know their purpose early, others realize their purpose in the midst of their grind, but one thing is forever true; the grind reveals who we are as people.
Chris Douglas Roberts on the DCTG Sportswear Fall 2016 Collection –
As far as the mood: I’m creating a world. That’s what iconic street brands do. Create worlds that the people live in. Invested in. That’s how they become loyal supporters. I don’t like calling them customers. It’s a cool laid back world they can be themselves and feel comfortable in. A free world. DCTG™ Sportswear is a confidence too. No boundaries just positive vibes, love and acceptance.
WHO: DCTG™ Sportswear fashioned by Mason and Chris Douglas-Roberts.
Mason | IG @mai.mason
Chris Douglas-Roberts | IG @montecristo_ritchie
Photographed by Ashley Nguyen | IG @ashleyanp
WHERE: Venice Beach, California
Shop DCTG™ Sportswear By Clicking The Link http://www.wavegodtourmerch.com/collections/all